Jan 25, 2020
Jonathan’s Why: I’m always looking for ways to better myself,
personally and professionally. In my chosen profession, I have to
speak to people and I have to be good at it. So why not take the
opportunity to learn strategies for being charismatic?
Main concept of the book: To many, charisma comes naturally, which might
be discouraging to some, but there are techniques and practices
that allow people to become more charismatic. Fox Cabane also
outlines the key components of charisma and different types of
A little bit about Fox Cabane -
she is a lecturer and consultant, who teaches business leaders how
to be more charismatic. In the book, she highlights a few ways her
methods have led to client’s successes.
So what is charisma? Merriam
Webster defines it as “a
personal magic of leadership arousing special popular loyalty or
enthusiasm for a public figure (such as a political leader)
or a special magnetic
charm or appeal.”
Compelling attractiveness or
charm that can inspire devotion in others.
- Charisma has three main features: Presence, Power and
- Presence is eye-contact, listening and not
letting your mind wander. Focus on the person in front of you or
your situation. (delayed reactions are a tell that you’re not
is your ability to affect the world around you. Wearing nice or
expensive clothes. Showing off a level of intelligence or
expertise. Or it could be just being physically large.
- Warmth is about body
language and confident posture, sitting up straight for instance.
Despite our best intentions, negative thoughts manifest themselves
as poor body language and can hurt us.
- There are different charisma styles
charisma - focusing and listening to make people feel
- Visionary charisma - inspires others to act,
requires bold vision and conviction.
- Authoritative charisma - achieved through power
and stature, leads people to obey and follow
- Kindness charisma -
requires warmth and allows us to build emotional connections to
- Rather than impressing others, charismatic people make others
impress them, and those people feel good about it.
- Similarly, a charismatic person has the ability to make every
person feel like the most important person in the room. So summing
up those points, a charismatic person leaves you feeling better
- Understand what might limit your charisma. Are you a
self-critic? The book offers strategies to get away from your
self-doubt and into a confident mindset. Are you small in stature?
The book offers strategies that help you maximize your physical
space. Are you introverted? The book offers suggestions to help you
get through situations with large crowds.
- And my final takeaway was my misunderstanding of charisma. I
thought the most charismatic people were JUST the ones who enter a
room, make everyone laugh, and show out-and-out confidence. The
different charisma styles that Fox Cabane outlines show how even
the quietest people can be charismatic, even in interpersonal
I picked up the Charisma Myth at Barnes and Noble, but
you can of course find it on Amazon or the audiobook on Scrib’d.
Hope you’ll check it out.
How to contact Jonathan:
Interested in reading the full
Click here to buy “The Charisma Myth: How Anyone Can
Master the Art and Science of Personal Magnetism”. Follow author
Olivia Fox Cabane on social media by clicking here.